ReelStack creates TikToks, Reels, and Shorts for roofers, builders, landscapers and tradies. We handle content — you handle the job.
The execution gap is real. The work is visual. The customers are local. Someone just has to show up consistently.
That's us.
We review your completed work, service areas, customer type, and what your best clients looked like before they called. We find the visual angle.
We create a library of video concepts tailored to your trade. Before/afters, process reveals, material explanations, testimonial asks. We handle the ideas — you just film when you're on site.
Your crew films raw clips on their phone. We edit them into scroll-stopping TikToks and Reels, add captions, optimize for the algorithm, and post. Weekly cadence. No chasing.
Monthly report: views, leads generated, phone calls tracked to social. Not vanity metrics — actual jobs booked from video content.
Before/after reveals, storm damage awareness, insurance process explainers. Roofers who dominate local search also dominate TikTok.
Transformed gardens, time-lapse installs, material reveals, seasonal tips. Landscaping is inherently visual — just needs someone to capture it.
Progress updates, site tours, finish reveal content, trade tips. Build authority in your market before the next project even starts.
How-to content, emergency call reactions, tool reviews, behind-the-scenes of complex installs. High-urgency trades get high engagement with honest content.
All packages billed monthly. No contracts. Pause or cancel anytime with 30 days notice.
Local trades have the best content in the world and nobody to capture it.
A roofer's job site is cinematic. A landscaper's transformation is dramatic. A plumber solving a 2am emergency is pure content — and it generates trust faster than any ad.
The platforms reward authenticity, not production value. A tradie on their phone in work gear will out-reach a polished corporate ad every time, because it's real.
We built ReelStack because the trades deserve more than a Facebook page that nobody sees.
There is no dominant short-form video agency for local service trades in New Zealand. The gap exists because the trades don't know what they don't know — and when they try, they don't have time to execute. That's the opportunity.
We help tradies show up, consistently, until their social presence becomes the reason customers call them instead of the competitor.